Univision Takes On Pandora, iHeart Radio With A Little Help From The Echo Nest

image from www.latinovations.com

The Echo Nest’s music intelligence platform will be powering Hispanic Media giant Univision’s new Uforia music app for iOS, catering to one of the fastest-growing segments of the U.S. population. The app offers most popular Hispanic radio stations, exclusive digital channels and a custom radio offering with more than 20 million songs along with human curation.

The Uforia app relies on The Echo Nest for dynamic playlisting to deliver customized artist radio stations, much like Pandora. Users can rate, skip, and favorite songs and artists to fine tune any station. The Echo Nest’s technology also augments Univision’s programmers with the ability to scale to new or otherwise overlooked music. “Univision’s Uforia app for iOS demonstrates the power of scalable curation, with The Echo Nest platform,” said Jim Lucchese, CEO of The Echo Nest.

In 2013, The Echo Nest has expanded its global footprint powering music discovery experiences in 80 countries.

on 07/30/2013


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